Overview
This Policy explains how EGO HERO LLC (“EGO HERO,” “we,” or “us”) handles personal information on egohero.com. It covers the public website, browser tools, AI Background Remover, design-system catalog, sign-in, translations, analytics, and contact form.
Separately branded products linked from the portfolio, including OmniSubs, ViralHero, SiteList, FixVibe, and TikPlay, have their own privacy notices. This Policy covers an informational page about those products when it is hosted on egohero.com, but not processing inside the separate product.
1. Who is responsible
- EGO HERO LLC
- 5830 E 2nd St, Ste 7000 #31990, Casper, WY 82609 US
- Email: hello@egohero.com
EGO HERO LLC is the controller or business responsible for the processing described here where applicable law uses those terms.
2. Files that stay in your browser
Except for the AI Background Remover, converter inputs are read and processed on your device using browser APIs, JavaScript, and WebAssembly. EGO HERO does not receive the contents of those files. They may remain briefly in browser memory or temporary object URLs until conversion finishes, you leave or reload the page, or the browser releases them. Runtime-library providers can receive ordinary asset-request data, but not the file you selected.
3. Information we process
AI Background Remover
When you start background removal, we receive the image, its filename, dimensions, selected model, job status, timestamps, and any processing error. We create a random job ID and temporarily store the source and result. A pseudonymous hash derived from the requesting IP address is held in memory for about one hour for rate limits and result access. The raw IP can appear in ordinary server logs.
Processing runs on an isolated EGO HERO server. No external AI-model provider receives the image, and we do not use it for training or advertising. Operators may access temporary service storage only when reasonably needed for security, troubleshooting, incident response, or legal compliance.
Accounts and restricted catalog access
If you sign in, Supabase Auth processes your email, user ID, authentication provider, sign-in and session details, device metadata, and basic profile details supplied by Google OAuth. EGO HERO does not receive a password. Our access database stores the user ID, email, access status, reviewer identifier, and relevant timestamps used to administer restricted catalog access.
Contact form
The contact form receives your name, email, message, and a hidden spam-detection field. The contact service sends the message through Mailgun to our Google-hosted mailbox and does not keep a separate application-database copy.
Language, analytics, and logs
When a translated page needs untranslated interface text, that text and the requested language may be sent to Google Translate with ordinary network data. Form values, account emails, filenames, output names, and file contents are not intended to be sent for translation. Automated translations can be inaccurate.
If you consent to Analytics, Google Analytics 4 receives page and interaction data, pseudonymous browser and session identifiers, device/browser details, diagnostics, and coarse location derived from an IP address. We keep advertising storage, ad personalisation, Google Signals, and ad-personalisation signals disabled. We do not send account emails, filenames, or file contents to Analytics.
Hosting and application systems may log IP address, user agent, request path, response status, time, performance, and error details. Authentication or administrative warnings can include an account email or operational identifier. We use logs to deliver, secure, and troubleshoot the Service, not for advertising.
Public-source design-system catalog
Our catalog workflow can collect public URLs, page titles, descriptions, headings, visible component text, style and interaction information, and screenshots from publicly accessible websites. Public pages can incidentally include names, faces, biographies, or contact details already published at the source. Selected catalog-processing providers receive that public-source material, not account data, contact messages, converter files, or Background Remover images.
Email hello@egohero.com to request a correction, attribution review, or removal and include the relevant source or catalog URL.
4. Why we use information
- to provide requested tools, downloads, sign-in, restricted access, translations, and support;
- to receive and answer contact messages and privacy requests;
- to secure, rate-limit, monitor, and troubleshoot the Service;
- to measure site use when you consent to Analytics;
- to create and maintain the public design-system catalog; and
- to comply with law and establish, exercise, or defend legal claims.
Where EU or UK law applies, these uses rely on performing a requested service, our legitimate interests in operating and protecting the Service, consent for optional Analytics, and legal obligations where relevant. Sign-in details, contact information, an uploaded Background Remover image, and a language choice are optional, but the related feature cannot work without the necessary information.
5. Providers and international transfers
Depending on the feature, information may be processed by:
- Hostinger for website, API, database, and temporary image-processing infrastructure;
- Supabase for authentication and account sessions;
- Google for OAuth, optional Analytics, translation, web assets, and mailbox storage;
- Mailgun (Sinch) for contact-message delivery;
- Kie.ai and a selected model provider for public-source catalog material only;
- unpkg and jsDelivr for browser-tool libraries and assets; and
- third-party asset hosts used inside sandboxed catalog demonstrations.
We may also disclose information to professional advisers, authorities where lawfully required, or a business successor. EGO HERO is established in the United States, and providers may process information in the United States or other countries. Where law requires a transfer safeguard, we seek to use an applicable adequacy decision, data-privacy framework, contractual clauses, or similar lawful mechanism.
6. How long we keep information
- Browser-local files: only in your browser as described above.
- Background Remover files: scheduled for deletion about 30 minutes after a job ends; cleanup timing can add roughly one minute. The rate-limit hash normally expires after about one hour.
- Accounts: while needed to authenticate you and administer restricted access, plus any limited record required for security, disputes, or law.
- Contact messages: retained in our mailbox only while reasonably needed for the conversation, related records, security, or legal obligations.
- Analytics: user- and event-level GA4 data for no more than the configured period, up to 14 months; aggregate reports can remain longer.
- Logs: rotated and kept only while reasonably needed for operations, security, incidents, or law.
- Catalog records: while an entry, source record, correction, takedown, provenance record, or related dispute remains useful.
7. Your choices and rights
Use Cookie settings in the footer to change optional Analytics consent. Withdrawing consent stops future collection and clears our first-party Analytics cookies on a best-effort basis. A Global Privacy Control signal keeps optional Analytics and Marketing categories off while the signal is present.
Depending on where you live, you may have rights to access, correct, delete, restrict, object to, or receive a portable copy of eligible personal information, withdraw consent, use an authorised agent, or appeal a refusal. We do not sell personal information, share it for cross-context behavioural advertising, or use it for solely automated decisions that have legal or similarly significant effects.
Email hello@egohero.com with the subject “Privacy request” and enough information to locate the relevant account or interaction. Do not send sensitive identity documents unless requested. We may verify your identity and authority. If EU or UK data-protection law applies, you may also complain to the supervisory authority where you live, work, or believe a violation occurred.
8. Children and security
The Service is not directed to children under 13, and we do not knowingly collect their personal information. Contact hello@egohero.com if you believe a child submitted information improperly.
We use measures such as HTTPS, access controls, authentication checks, upload limits, rate limiting, isolated services, and short-lived image storage. No system is completely secure, and we will provide legally required notices if an incident creates that duty.
9. Changes
We may update this Policy as the Service or law changes. We will update the effective date and provide additional notice for a material change where reasonably practical. Material changes to browser storage will also trigger a new consent choice where required.
10. Contact
Privacy questions, rights requests, and catalog correction or removal requests: hello@egohero.com. Postal address: EGO HERO LLC, 5830 E 2nd St, Ste 7000 #31990, Casper, WY 82609 US.